Blog: Trademarks

Trademark Symbols Explained: When to Use TM, ®, and SM for Your Brand
No doubt you have seen There are three main trademark symbols: ® (Registered Trademark): TM (Trademark): SM (Service Mark): If you do not intend to seek registration through the USPTO, but want to exclude others from using your mark, you may want to consider using the TM or SM symbol. If there is a later dispute over the use of the mark, all efforts that you have made to The use of the...
Read More
What is a Trademark?
A trademark is a recognizable sign, symbol, or expression that identifies products or services of a particular source and differentiates them from those of others. Trademarks can include brand names, logos, slogans, and even distinctive packaging. These marks serve as valuable intellectual property assets, embodying the reputation and goodwill a brand has cultivated over time. For instance, the golden arches of McDonald's or the bitten apple of Apple Inc. are universally recognized trademarks that evoke...
Read More